Dec 16, 2009
Google does it again
Google now offers URL shortening service. Proving yet again that they aren’t as willing to leave money on the table (enriching the internet ecosystem) as they once were.
PC World comments:
Maybe it started as a joke, “What the world needs is another URL shortening service!” said as though we didn’t have enough already. Then, someone at Google heard the joke, took it seriously, committed $$$, and out popped Goo.gl.
Yes, another URL shortener, just what the world needs! Put another way: What won’t Google do to a) put its name on something and b) gather more information about users?