Aug 20, 2010
Four Minute Men
I hadn’t heard the story of the “Four Minute Men,” a group of 75,000 volunteers during World War I. What did the Four Minute Men do?
Projectionists took four minutes to change films, so he and the other volunteer speakers to those large captive audiences were simply known as the Four Minute Men. (Of course the name also was meant to recall the Minute Men back during the American Revolution). They used just one or two slides. The entire program cost the government just $102,000.
Those volunteers were an important part of the Committee on Public Information, a federal propaganda agency run by a journalist named George Creel. During the war there were about 75,000 Four Minute Men, who gave an estimated 755,000 speeches to a total audience of 314 million people. The average audience was 416 people. On the average everyone in the US got to hear 3 speeches.
The whole post is worth reading at The Joy of Public Speaking.